The work at HMDC spans branding, packaging, apparel, murals, content, and creative direction—built through years of hands-on experience and a focus on what actually works. It’s not about offering everything, it’s about doing the right things well, across mediums that matter to how a brand shows up in the real world.

Each service is approached with the same intent: create clear, effective work that stands out, holds up, and earns its place. Whether building something from the ground up or refining what’s already there, the process is grounded in proven methods, real constraints, and a strong sense of follow-through.

If you want to dig deeper or see examples, reach out anytime. Always open to a conversation and happy to walk through what makes the most sense for your project.

  • Brand Strategy Development

  • Brand Positioning

  • Brand Identity Design

  • Logo Design & Brand Marks

  • Primary & Secondary Logo Systems

  • Logo Exploration & Concept Development

  • Logo Refinement & Iteration

  • Logo Redesign & Modernization

  • Icon & Symbol Design

  • Typography & Custom Lettering

  • Visual Identity Systems

  • Brand Guidelines & Standards

  • Naming & Brand Architecture

  • Brand Audits & Evaluations

  • Creative Direction

  • Rebranding & Brand Refreshes

  • Websites

  • Apparel Graphics (T-Shirts, Hats, Outerwear)

  • Merchandise Design

  • Product Graphics & Surface Design

  • Brand Collateral for Apparel Lines

  • Limited Edition Drops

  • Graphic Systems for Merchandise

  • Print & Embellishment Direction

  • Iconography & Graphic Elements

  • Sticker & Decal Design

  • Retail Product Graphics

  • Short-Form Video Concepts

  • Social Media Reels (IG / TikTok)

  • Brand Story Videos

  • Product Highlight Videos

  • Behind-the-Scenes Content

  • Campaign Video Content

  • Content Direction & Storyboarding

  • Video Editing & Post-Production

  • Visual Content Strategy

  • Ad Creative Development

  • Custom Interior Murals

  • Exterior Wall Murals

  • Large-Scale Public Art Installations

  • Commercial & Retail Murals

  • Hospitality & Restaurant Murals

  • Environmental Graphics

  • Hand-Painted Signage

  • Concept Development & Mural Design

  • Site-Specific Installations

  • Experiential Wall Graphics

  • Packaging Design Systems

  • Label Design

  • Beverage Packaging (Beer, Spirits, RTD)

  • Cannabis Packaging Design

  • Product Packaging Concepts

  • Structural Packaging Direction

  • Packaging Refreshes & Redesigns

  • Limited Edition Packaging

  • Retail Shelf Strategy

  • Packaging Production Support

  • Building a Freelance Career

  • Turning Setbacks into Momentum

  • What Actually Works in Branding

  • Finding Your Voice as a Designer

  • Taking a Nontraditional Path

  • Going Full-Time Freelance

  • Pricing Your Work with Confidence

  • Working with Clients (and Setting Boundaries)

  • Avoiding Burnout & Staying Consistent

  • Developing a Style That Holds Up

  • Lessons from Real experience

  • Cutting Through Industry Noise

  • Building a Portfolio That Gets Work

  • Creative Direction, Simplified

  • Staying Grounded While Growing

  • “What ranching taught me about design”

reach out to find out